Nancy Arsenault loves everything about the tourism industry, the people, the places, and the passionate people that make Canada a great place to visit. An enthusiastic believer in the power of experiences to transform businesses, travelers and training environments Nancy’s expertise centralizes around product and market development, planning and evaluation, marketing, and the customer experience. Described as the Rubix Cube gal, Nancy’s company – Arsenault Project Solutions – is about moving concepts to reality. A strategic planner, business and product/market developer, Nancy loves working with people who love to innovate, push the envelope, try new things, create, and sustain new business opportunities. A strong proponent of national heritage, the protection and preservation of special places, team-based approaches to learning and capacity building, Nancy brings her 25+ years of domestic and international experiences as an educator, operator, and researcher to ‘the Edge’ to ensure that that your journey will be memorable, transformative and fun, but also grounded is solid business practice. One of three facilitators for the Edge of the Wedge training team, Nancy beams with pride when she learns how the 500 individuals, businesses and communities who have attended ‘the Edge’ program are doing, including the awards being won by those who have elected to incorporate experiential travel in the foundation of their business and/or destination.
Nancy Arsenault - facilitator of the Edge of the Wedge

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